LO and 'purpose' LO28003

From: Daan Joubert (daanj@kingsley.co.za)
Date: 03/18/02


Replying to LO27966 --

   Alfred Rheeder responded in LO27973 to my LO27966

   Goeiedag Alfred

   When I placed my first post on the normative directive, my objectives
   were twofold, as I think I intimated - even if I jumped in rather
   precipitously! Firstly, to bring the matter of purpose to the good
   people of the LO list and hopefully to thereby trigger some debate
   that would place the matter of 'purpose' in proper perspective and,
   secondly thus also to help me better understand what it is with which
   I am working.

   I must thank you, and others who have responded, for helping me do
   just that. Your questions compelled me to take a closer look at
   matters that I have glossed over so far and I am very pleased with
   that focus - as well as with the results that has so far come forth. A
   new perspective on the need for purpose - in the form of a generalised
   guideline for all seasons - is any, will need more time to resolve.

   Alfred, you asked the following with reference to the claim that the
   Golden Rule should be viewed as a constant:

> Daan, why does the "yardstick" need to be a constant?
> Can it possibly be a constant and variable at the same time?
> Assuming that the "yardstick" is complexifying every day what is the
> implications thereof ?

> The Golden Rule as stated could be a very dangerous tool should we
   regard
> it as a constant. Did we not make this mistake here in South
   Africa. We
> can become mental slaves trapped in a world of "constantness".....

> I think we should also be very sensitive that any specific
   articulation of
> the "Golden rule" can only partly describe reality and will not be
> descriptive of the whole of reality with far reaching consequences
   on
> policies, decisions norms and behaviour. For e.g.

> Do unto others
> Do unto all others
> Do unto all others unlike me/us etc......

   In terms of the guideline given in the Bible, as well as a ground rule
   in other faiths and also as derived from basic systems theory applied
   to organisations, as I have found, the GR comes through as a
   fundamental principle for all people under all circumstances. To me
   the whole idea of a 'principle' is of something immutable and
   unqualified. It is.

   When principles are translated into rules for behaviour, we get
   variability - we get norms and standards that apply to certain
   circumstances and often to different epochs in the history and
   development of a society. Norms and standards are dynamic; principles
   should be forever.

   50 and 60 years ago this principle expressed itself in terms of a norm
   that if one were travelling on what then passed for highways, and one
   saw a motor car stranded next to the road, one would stop and offer
   assistance. And probably get a mug of coffee from the hot flask and a
   sandwich from the travel lunch basket for one's efforts. Taking the
   owner to the next town to get a spare part and returning to help him
   (those days seldom a 'her') fit it, seemed normal behaviour.

   Over the years that has changed - at least here in South Africa.
   Self-preservation is a more powerful motive that "Do unto others .
   .'. But this change does not invalidate the principle that the GR
   remains one of the more important guidelines in one's life.

   So I believe the GR as principle stands inviolate and constant - the
   norms that describe the way in which most people express this
   principle are dynamic and varies over time.

   Alfred, you expressed the fear that what we here in SA experienced
   under Apartheid had its origins in a belief that certain principles
   are constants. Yet I think the problem arose when some people thought
   that other people were worth less consideration than themselves and
   others like them. When we discriminated against people on the basis of
   some shared characteristic, we not only deviated from Kant's stricture
   not to treat people as mere means to and end, but we added insult to
   injury by claiming we were doing it for their own sake - to protect
   them against the ravages of civilisation.

   It was precisely because we flagrantly disregarded the constants of
   life that the problem arose at all.

   Your admonition that one should be sensitive to the specific
   articulations of the GR I think relates to the way we derive norms
   from that rule. It is completely hypocritical to say one is doing what
   is best for others if one would not willingly exchange places with
   them, as we know so well. It is the hypocrisy of the expression of the
   Rule that is reprehensible, not the fundamental Rule itself.

   The same applies to the normative directive. It is a constant for any
   organisation, but the way it is expressed will vary according to
   circumstances. A local fruit store will consider different factors as
   being of importance in how it treats suppliers, employees and
   customers than, say, a traffic court. Yet both organisations can apply
   the same fundamental rule of "Doing unto others . . " that would
   elevate its standing in its particular environment and improve the
   quality of life for all the people who come to interact with it - to
   the best of its ability, given all manner of constraints.

   It is this "to the best of its ability", which goes without saying,
   that introduces the creative tension for the manager and within the
   organisation that results in a sustained effort to improve, also when
   it means adapting to changing circumstances.

   Alfred, you ended with a difficult question:

> Should we not continuously question the primary directive set by
> the ground rule or should we not question the unquestionable?

   For Christians the primary directive has really been summed up by
   "Love the Lord your God with all your heart and soul and your
   neighbour as yourself." Which principle is expanded in the ten
   commandments which one could interpret as "norms" for everyday
   behaviour that are derived from this fundamental principle.

   I do not know in what form this sentiment is expressed in other
   religions, but I am aware of the fact that the second part - the GR! -
   is shared by most religions. The normative directive deals with the
   second part, the GR, in the context of the business world and that of
   other formal organisations.

   In that sense one can say the the GR is part of Thé Primary Directive,
   at least for Christians, but that does not mean that there are no
   other guidelines as well - some which even supersede the GR on
   occasions, as above where the urge or instinct to self preservation
   causes us to disregard someone who might be in trouble along a lonely
   road, but who also might be bait to entrap a conscientious yet unwary
   traveller.

   And this example may well serve as an analogy for the journey through
   life as well.

   In his reply to my 'Water' analogy (LO27945), At de Lange also wrote:

> As I see it, NM gives form to the purpose of management.
> So what form will the norms of NM express?

   and I asked for more time to think on a reply. Alfred, your question
   seems to have triggered a response that also applies to this question
   of At's. The GR, as stated in the normative directive, gives direction
   to the efforts of the manager and the organisation - what At referred
   to as the 'form', if I understood At correctly.

   The norms that NM expresses are the variables, the dynamics, that
   change with changing circumstances - as with the above example of
   giving assistance to someone who might be stranded along the road.

   I hope this answers your queries and again thank you for responding.

   Best wishes and kind regards
   daan joubert

   Roodepoort
   South Africa

-- 

Daan Joubert <daanj@kingsley.co.za>

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