Replying to LO26671 --
Winfried points out that Gavin's "standard" meaning may not be so
standard. In my original reply to this thread, I described my concept of
marketing. It is by no means that which Gavin calls "standard" but
encompasses not just sales and demographic/competitive research, but the
entire product development process as well. This IS a system, Gavin. It
meets all of your criteria and all of mine. The notion of complex
marketing systems is, indeed, complex, as are the discussions of it.
John F. Zavacki
"People are entitled to joy in their work and a sense of ownership."
W. Edwards Deming
> Sorry for picking out this one sentence and changing the
> subject line, but
> the topic of standards seems very important and not yet clear
> at all. In
> fact I can write only on a kind of feeling and hope that you
> can connect
> to it in your way.
"John Zavacki" <email@example.com>
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